According to a report at Packers.com, the Green Bay Packers' operating profit rose from $9.8 million to just over $12 million after last season's Super Bowl victory. Sounds like sunshine and rainbows, right? Well, of course Packers.com couldn't report this piece of information without talking about the NFL lockout, which aided this increase in profit and, in the opinion of writer Mark Spofford (who I think is probably right, actually), ensured that profits would not fall off in the future.
From the article:
Had there not been a work stoppage, it's reasonable to assume the Packers would have signed another player or two in March and the operating profit would have remained stagnant, or even fallen below last year's, despite a Super Bowl title.
That would have continued the trend of player costs rising at a faster rate than revenues, the primary reason for the league's and the Packers' push for a new collective bargaining agreement.
Even if this report is 100% correct and the profits of the Packers would have fallen both in this year and in subsequent years without a re-worked CBA, this is still a pretty obvious piece of unnecessary PR work. Hey, NFL front offices, here's a hint: The lockout is over. We don't care anymore. You don't have to convince us of anything. We just wanted football, and now we have football. We consider this matter sorted and we are no longer taking sides.